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For over 50 years, families across the Gulf South have trusted American Factory Direct to make their homes more comfortable, stylish, and inviting—without breaking the bank. Whether you need a cozy new mattress for a better night’s sleep, a sofa the whole family can pile onto, or a dining table where memories are made, we’ve got you covered. From furniture to décor, we help you create a home that feels just right. Need expert guidance? Our Interior Designers bring your vision to life with personalized In-Home Design Services.

Come in and experience the AFD difference—because your home should be as comfortable and beautiful as your life.

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Our Brands +

Beatriz Ball
Bernhardt Furniture
Century Furniture
Flexsteel Furniture
Hooker Furniture
Legacy Classic Kids
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Sealy
Sherwood Bedding
Stearns & Foster
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The information displayed on this website is accurate to the best of our ability. Please contact your local store to confirm product pricing, availability, fabric colors, and promotional dates.